About Shannon Roddy

Shannon has worked with over 100 brands and manufacturers to setup their Amazon accounts and to optimize and launch their products. Utilizing foundational principles he has helped launch over 23 #1 New Releases, 25 Amazon Choice Products and 4 #1 Best Sellers. He created Marketplace Seller Courses and the Amazon Brand Success Academy to help entrepreneurs launch, grow and protect their brands on Amazon.

March 2022

Avenue7Media Acquires Cascadia Seller Solutions, its 3rd Acquisition of 2022

By |2022-03-11T14:21:06-05:00March 10th, 2022|Amazon Articles|

SIMI VALLEY, Calif. March 08, 2022 Avenue7Media, a leading provider of fully managed services, strategies, and execution for brands selling on the Amazon and Walmart online marketplaces, announced today that it has completed the acquisition of Cascadia Seller Solutions, a Seattle, Washington-based company. Cascadia offers fully-managed services and consulting to brands selling [...]

February 2022

Avenue7Media Announces 2 Strategic Acquisitions

By |2022-02-21T07:46:38-05:00February 16th, 2022|Amazon Articles|

Avenue7Media completes capital raise and two strategic acquisitions to jumpstart 2022. February 16, 2022. Avenue7Media, a leading provider of fully managed services, strategies and execution for the Amazon and Walmart sales channels, today announced the successful completion of a first round of funding in January 2022, followed immediately with two [...]

September 2020

May 2020

Importance Of Aggregating And Analyzing Consumer Data With Narjès Boufaden Of Keatext

By |2020-10-21T09:43:05-04:00May 27th, 2020|Amazon Podcasts|

“We're not talking about solicited feedback. We're literally talking about people spontaneously deciding to share their thoughts and When it comes to brands, it's extremely valuable.” Narjès Boufaden Data is the most valuable resource in the world right now, more valuable than oil. Brands need to use data to [...]

Complexities And Necessities Of Amazon Accounting With Tyler Jefcoat Of Seller Accountant

By |2020-10-21T09:44:09-04:00May 19th, 2020|Amazon Podcasts|

“The thing I would remind sellers is, you might be able to find a clever hack here or trick there that will get you some short term sales. But at the end of the day, successful businesses are won because they do the fundamentals correctly.” Tyler Jefcoat Amazon accounting [...]

Amazon Brand Registry

By |2022-12-06T17:00:10-05:00May 19th, 2020|Amazon Articles|

Amazon Brand Registry can be a vital part of your business. As a manufacturer, you have the capacity to register your brand with and gain control of your product listings. With the roll-out of Brand Registry there are now a whole new slate of benefits and features to [...]

The Critical Uses Of Authentic GS1 UPC’s On Amazon With Michelle Covey Of GS1 US

By |2020-10-21T09:45:18-04:00May 14th, 2020|Amazon Podcasts|

“Why it's important to get a GS1 issued prefix is because we take that prefix and the actual brand owner and we share that with a lot of retailers and a lot of marketplace platforms. And such because there is a validation of does this brand owner truly own [...]

Using Insightful Amazon Data To Launch, Grow And Protect Your Brand On Amazon With Greg Mercer Of Jungle Scout

By |2020-10-21T09:45:43-04:00May 5th, 2020|Amazon Podcasts|

“Understanding demand for products on Amazon just so valuable. Other use cases people are using it for: Brands that are doing R&D and they want to see the new and hot upcoming areas are where they can develop products in.” Greg Mercer Amazon is a data-driven company. Everything that [...]

April 2020

The Complete Guide To Amazon Product Reviews, Seller Feedback And Communication With Liz Fickenscher Of eComEngine

By |2020-10-21T09:46:16-04:00April 28th, 2020|Amazon Podcasts|

“Make sure you're set up from the very beginning to get positive reviews by making sure your listings are optimized and correct.” Liz Fickenscher We begin this exciting episode by looking at the history of product reviews. Liz takes us way back to 1995 when Amazon started allowing product [...]

Accelerating Amazon Success With Actionable A/B Test Data with Justin Chen Of PickFu

By |2020-10-21T09:46:37-04:00April 23rd, 2020|Amazon Podcasts|

“So that's where PickFu shines in being able to help you get data off the platform before you go into production so that you have more confidence in the decision you're gonna make.” Justin Chen To be successful on Amazon and any other platform and grow your business, you [...]

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