“We're not talking about solicited feedback. We're literally talking about people spontaneously deciding to share their thoughts and When it comes to brands, it's extremely valuable.” Narjès Boufaden Data is the most valuable resource in the world right now, more valuable than oil. Brands need to use data to [...]
“The thing I would remind sellers is, you might be able to find a clever hack here or trick there that will get you some short term sales. But at the end of the day, successful businesses are won because they do the fundamentals correctly.” Tyler Jefcoat Amazon accounting [...]
“Why it's important to get a GS1 issued prefix is because we take that prefix and the actual brand owner and we share that with a lot of retailers and a lot of marketplace platforms. And such because there is a validation of does this brand owner truly own [...]
“Understanding demand for products on Amazon just so valuable. Other use cases people are using it for: Brands that are doing R&D and they want to see the new and hot upcoming areas are where they can develop products in.” Greg Mercer Amazon is a data-driven company. Everything that [...]
“Make sure you're set up from the very beginning to get positive reviews by making sure your listings are optimized and correct.” Liz Fickenscher We begin this exciting episode by looking at the history of product reviews. Liz takes us way back to 1995 when Amazon started allowing product [...]
“So that's where PickFu shines in being able to help you get data off the platform before you go into production so that you have more confidence in the decision you're gonna make.” Justin Chen To be successful on Amazon and any other platform and grow your business, you [...]
“If you’re not sure how to respond a certain kind of notice claims for instance... then at least find somebody who actually knows what their talking about which I know can be hard these days.” Chris McCabe Our special guest today, Chris worked at Amazon on the performance and [...]
“To avoid disputes in the future about who has which rights, all of this can be spelled out expressly in distributor agreements. And then there's no possibility for a dispute about it down the road.” Howard Ullman We begin by discussing how brand owners can create a clear line [...]
“Smaller brands actually look at this and say, Okay, these bigger brands are slow, they're going to be slow. So the advantage here is to take a look at this list, pick the pieces that make the most sense that maybe the big companies are not doing and you [...]
“For myself as a business owner, I think one of the biggest benefits is that I more strategically am able to spend my dollars on talent when I'm hiring freelancers.” Connor Gillivan In this episode, we talk about outsourcing. How to find freelancers who are competent and trustworthy. Connor [...]
