Amazon News

Everything You Need to Know about Amazon Enhanced Brand Content

If you're a brand selling on Amazon Seller Central there is a tremendous opportunity you can now take advantage of to help increase your product sales. In early January 2017 Amazon rolled out this new option referred to as "Enhanced Brand Content" and in this article we will give you [...]

By | 2017-08-29T08:35:07+00:00 June 22nd, 2017|Amazon Updates|Comments Off on Everything You Need to Know about Amazon Enhanced Brand Content

Allowed HTML Tags in Amazon Product Descriptions

If you're looking to add some style to your Amazon Product page, html tags can be a great way to help text stand out and keep from being cluttered. A few great examples of optimized Amazon Descriptions are Kasandrinos Olive Oil and the best-selling miniWISP. Unfortunately, Amazon not only does not [...]

By | 2017-08-29T08:36:40+00:00 February 6th, 2017|Amazon Updates|Comments Off on Allowed HTML Tags in Amazon Product Descriptions

How to Add Video and Increase Conversions on Your Amazon Product Detail Page

Until recently, only Manufacturers selling wholesale to Amazon via Vendor Central could pay for an A+ Content Page and have the option of adding video to their product detail pages. Using a unique distribution agreement with Amazon to provide videos to their platform, AMZ Product Video has created a way to [...]

By | 2017-08-29T08:37:27+00:00 January 31st, 2017|Amazon Updates|Comments Off on How to Add Video and Increase Conversions on Your Amazon Product Detail Page

Top 10 Things Every Amazon Seller Should Know about Feedback Genius

Feedback Genius by Seller Labs is our favorite automated Amazon feedback tool, one we think no Amazon seller should be without. Listed below are the top 10 Highlights and Features of Feedback Genius. 1. It's Absolutely Free to Get Started Feedback Genius offers a free 30 day trial to test [...]

By | 2017-01-11T06:04:19+00:00 January 5th, 2017|Amazon Updates|Comments Off on Top 10 Things Every Amazon Seller Should Know about Feedback Genius

Amazon Policy Update on Product Reviews

On October 3 Amazon caused a wake in the Seller Community after announcing on its blog that it now violated Amazon's policy to provide discounted products in exchange for a review. This was a policy set to enforce their previous warning that, "Any attempt to manipulate ratings, feedback, or reviews [...]

By | 2017-08-29T08:40:45+00:00 October 27th, 2016|Amazon Updates|Comments Off on Amazon Policy Update on Product Reviews

Recent Updates to Amazon Verified Purchase Reviews

As many sellers know, one of the most important elements to their products conversion rate is the quantity and quality of their products star ratings. Recently, many sellers have attempted to game the system by simply giving away hundreds or even thousands of products using coupon codes at an exorbitant discount (up to 97% off) [...]

By | 2017-08-29T08:45:18+00:00 September 6th, 2016|Amazon Updates|Comments Off on Recent Updates to Amazon Verified Purchase Reviews

Creating Multi-Pack Variations on Amazon

While it seems relatively simple, one of the elements of selling on Amazon that's least understood by many sellers, especially manufacturers, is how to create multi-packs. More often than not, manufacturers find their resellers successfully listing and creating multi-pack detail pages on Amazon, and end up listing on those rather [...]

By | 2017-08-29T08:50:44+00:00 May 4th, 2016|Amazon Updates|Comments Off on Creating Multi-Pack Variations on Amazon

Gaining Approval to Sell in Amazon’s Restricted Categories

Many manufacturers have been having trouble lately gaining approval to sell in Amazon's restricted categories. Once you review the category policies, you click to the next screen, select PO or Receipt and upload the required documentation. Amazon's Response? Denied. Recently Amazon began no longer accepting Purchase Orders as a way [...]

By | 2016-12-16T07:14:50+00:00 February 8th, 2016|Amazon Updates|Comments Off on Gaining Approval to Sell in Amazon’s Restricted Categories
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